SXSW 2012 is over. Head to the SXSW 2014 Schedule!
The box? fiN think way outside it. In times of warfare and recession they sing of celebrating
life, remembering the good times, appreciating what you have and not letting the detritus of
modern life drag you down. In an age of endless band reunions and formulaic era revivals,
they’re taking the base elements of alternative rock and moulding something unexpected and
innovative out of it. In an era of perpetual social networking, downloading and gig spam,
they’re planning to self-release their debut album on a series of limited-edition 7” vinyls
adorned with pictures of famous British inventors, downloads available only via codes that
come with the record.
Recommended by The Austin Chronicle here: http://www.austinchronicle.com/music/2012-03-09/sxsw-2012-tuesday-showcases/.