The future is in Snackable Content, but is that a good or bad thing, and how can it be linked to existing paradigms of content distribution and goals? The Snackable Content panel will cover aspects of the changes that have occurred with regards to the proliferation of mobile, social, and aggregation of content on the web. Making content into bite-sized, beautiful and (ideally) meaningful pieces makes it more likely to be shared, but what should be considered in terms of design, discovery, conversion and community? This panel will consider these ideas from multiple perspectives including social design, web trends, community, and advertising/marketing; along with some purely observational and theoretical perspectives on social networks and sharing. Listen and ask questions to thought leaders from the arenas of new media publishing, design, marketing, local community, international brands; and hear from deep thinkers about the web and network interactions in general.
Speakers
Dir of Strategy | JESS3 | I'm the Director of Strategy for JESS3...
The Curiosity Collective | Hi there! I'm a freelance Communications...
Director of Computering | Barton F Graf 9000 LLC | aka @evil...
CEO | Little Bird | Marshall Kirkpatrick (@marshallk) is the...
NIKEiD Digital Lead | NIKE | Todd Ames is the NIKEiD Digital...
Type Interactive,
Panel
Hashtag #sxsw #Snackable
Theme Journalism and Online Content
Level Advanced
Website http://schedule.sxsw.com/2012/events/event_IAP11059
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