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3:30pm

Sharing: A Window into the Human Psyche
    Monday March 12, 2012 3:30pm - 4:30pm @ Omni Downtown (Lone Star) (700 San Jacinto Blvd, Austin, TX 78701)
    Like the proverbial tree falling in the forest, content might as well not exist if there's no one to acknowledge it. Every time you "Like" that cute cat video, tweet the latest controversial current event, or share an awesome deal with a friend, you validate the existence of that content. If it's shared, it matters, has value and is impactful. Luckily for content publishers – be it a media conglomerate or just that kid who wants you to share a YouTube video of him reenacting Britney's "Oops!…I Did It Again" – you're also engaging in a behavior that's hard-wired as a basic human impulse. We love to share, but we're a selective bunch.

    Speakers
    EVP - Global Research Dir | Starcom MediaVest Group | As a 2…

    CEO | ShareThis | Kurt is the CEO of ShareThis. Prior to joi…


    Type Interactive, Core Conversation
    Hashtag #sxsw #sharing
    Theme Social Networks
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_IAP12928
 

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