SXSW 2012

(February 16th, 2012) - Hailing from Essex, England, Morning Parade is proud to announce the release of their debut single on March 13th via Astralwerks as well as live tour dates in March as special guests of The Kooks and SXSW live dates. This release will be preceded by a competition in partnership with cutting-edge global social contest platform, Talenthouse, to create a brand new music video for the band’s upcoming single “Headlights.“

This single will be released digitally on March 13th but will also appear on their brand new, limited edition, numbered E.P., The Hated & The Loved, to be made exclusively available via MorningParade.com and at the band’s live shows. Check out the brand new video for “Us & Ourselves” from the E.P here. Their full-length album will be released this summer.

Since causing waves of excitement with the UK release of their limited edition first single “Under the Stars”, Morning Parade’s star has been steadily on the rise. Heavily tipped at the beginning of 2011, Morning took their time to write songs they wanted to make whilst building a solid and loyal fanbase all across Europe thanks to their extensive touring schedule.

2011 saw the band selling out UK and European headline tours, playing to packed out tents at V Festival, touring with the likes of 30 Seconds to Mars, The Wombats and The Kooks, supporting Biffy Clyro at Ibiza Rocks and sharing a stage with Coldplay at Rock am Ring.

The band is inviting film-makers to create their own music videos for “Headlights”. The winning submission, chosen by the band using Facebook and Twitter public votes as a guide will be announced on April 2nd, and will become the official music video for the upcoming single.

A “People’s Choice” winner will also be selected via a public vote and will win a Canon Digital Camera and an EMI merchandise bag.

Talenthouse, the cutting edge social contest platform, identifies and compensates artists through life-changing creative contests. In just two years, Talenthouse has developed more than 200 creative invites enabling submitting artists and hosts to virally grow their audiences and generate reach in Facebook and Twitter.

Quote from Emma Trant, Global Partnerships Director: “We are extremely excited to offer aspiring music video and film-makers the chance to collaborate with Morning Parade and Astralwerks. Talenthouse aims to offer life changing opportunities to creatives and we recognize this as an important opportunity for anyone wanting to take a step into this realm”

“We love all the ideas and campaigns we have seen on Talenthouse and are excited to partner in this promotion to uncover an amazing video for our song!”, said lead singer Steve Sparrow.

Participants can learn more about this opportunity at http://www.talenthouse.com/create-music-video-for-morning-parade?tab=0.

Morning Parade Dates with The Kooks & SXSW:
3/7 New York, NY Terminal 5
3/9 New Haven, CT Toad’s Place
3/10 Providence, RI Lupo’s Heartbreak Hotel
3/13 Toronto, Canada HS Tavern
3/14 Austin, TX - SXSW Official SXSW Showcase at Tap Room At Six
3/14 Austin, TX - SXSW 3FM Radio party
3/15 Austin, TX - SXSW East Of England party at Latitude
3/15 Austin, TX - SXSW Communion, Neon Gold, Plugged In party

www.morningparade.com
www.facebook.com/morningparade
www.twitter.com/morningparade
www.myspace.com/morningparade

For more information on Morning Parade, please contact Katie Deatrick-Trimble katie.deatrick-trimble@astralwerks.com (612) 616-8314