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2:00pm

OMG Your RFP Is Killing Me

3:30pm

Design from the Gut: Dangerous or Differentiator?

3:30pm

Teaching Touch: Tapworthy Touchscreen Design

5:00pm

Applying Behavior Design
    More and more products and services are designed around motivating users and incentivizing change. Products and services in finance, health and the environment, among other areas, are increasingly designed around influencing behavior. There are useful academic models and patterns for applying persuasion techniques. Now it's time to understand how this is applied practically to our products and services. While understanding how powerful behavior design can influence people to be better, we will also discuss and illustrate how we design these products and services so that they serve the interest of customers, as well as meet business needs. As designers, the choices we make invariably influence users, and now we are harnessing what we know about designing around behavior to produce products and services that have a positive social impact on people's lives. It's time to move beyond just the concepts and theories and understand how to apply persuasive design responsibly.

    Speakers
    Lead Experience Designer | Adaptive Path | Chris is a lead experience...


    Type Interactive, Solo
    Hashtag #sxsw #behavior
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP13438


5:00pm

Software Alchemy and the Arc of Technology
 
 

9:30am

Designing Experiences for Women

9:30am

The State of Browser Developer Tools

11:00am

HTML5 APIs Will Change the Web: And Your Designs
    HTML5. It's more than paving the cowpaths. It's more than markup. There's a lot of stuff in the spec about databases and communication protocols and blahdiblah backend juju. Some of that stuff is pretty radical. And it will change how you design websites. Why? Because for the last twenty years, web designers have been creating inside of a certain set of constraints. We've been limited in what's possible by the technology that runs the web. We became so used to those limits, we stopped thinking about them. They became invisible. They Just Are. Of course the web works this certain way. Of course a user clicks and waits, the page loads, like this… but guess what? That's not what the web will look like in the future. The constrains have changed. Come hear a non-nerd explanation of the new possibilities created by HTML5’s APIs. Don't just wait around to see how other people implement these technologies. Learn about HTML APIs yourself, so you can design for and create the web of the future.

    Speakers
    Designer & Consultant | Jensimmons.com


    Type Interactive, Solo
    Hashtag #sxsw #html5apis
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP11512


11:00am

The Complexity Curve: How to Design for Simplicity

12:30pm

Designing for Content Management Systems

12:30pm

HTML5 and CSS3: Does Now Really Mean Now?
    The browser vendors love them! The browser fans and cutting edge designers are producing some really remarkable stuff, but what do HTML5 and CSS3 really mean for you, the pragmatic designer on the street? If you sidle up to one of those guys and whisper "but what about IE6 support", they are likely to slap you in the face, or run away with their hands clamped over their ears, yelling "la lala lala, I can't hear you." In this talk, Chris Mills will have a look at some of the new features of HTML5 and CSS3 - new semantics, video, media queries, rounded corners, web fonts, drop shadows and more. He will show real world examples, and then look at how they actually perform on those shady older browsers we are often called on to support. He will then look at strategies for providing support for those older browsers, including using JavaScript, fallbacks, and progressive enhancement.

    Speakers
    Web Evangelist & Dev Rels Editor | Opera Software | Chris Mills...


    Type Interactive, Solo
    Hashtag #sxsw #dnrmn
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP10996


3:30pm

CSS for Grown Ups: Maturing Best Practices

3:30pm

Does Your Product Have a Plot?

5:00pm

Get the Look: Use @Font-Face + CSS3 Like the Stars
    A rounded sans-serif with a letterpress look? A chunky slab serif in three-dimensional perspective? Grungy, patterned, or even blurred text? These effects (and more) used to be the domain of print designers or gigantic, inflexible PNG images. But no more! Using CSS3 and @font-face, I’ll show you how to get these looks with live demonstrations and discussion.With growing support for @font-face and CSS3 in all of the mainstream browsers, advanced typographic and visual effects are now possible on the web. Even better, the text remains SEO friendly and easily editable and translatable as well.In this session, we’ll take a look at some well-known (and little-known) examples of great typographic and visual style from print and online. We’ll delve into the typographic origins of these looks to help us understand why they work, and we’ll explore exactly how you can use web standards to get the same look on your site.

    Speakers
    Web Dev | Adobe Typekit | Sean is an engineer and web developer...


    Type Interactive, Solo
    Hashtag #sxsw #SexyType
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP9682


5:00pm

Physical Architecture Meets Interaction Design
 
 

9:30am

Excessive Enhancement: JavaScript's Dark Side

9:30am

The Potion for Motion: Interactive Interfaces/Apps

    Decades ago, the mouse and graphical user interface (UI) transformed the computer industry, ushering in an easier and more efficient way to control the user experience. Consumers ultimately abandoned the “conventional” up-down-left-right arrow keys as the primary means to control the computer. The TV industry is on the verge of a similar transformation, as service providers face increasing pressure to make UIs better suited for interactive content coming from the Internet. This session will discuss key methodologies for improving the UI beyond today’s rudimentary navigation approaches, to discover choices buried under hierarchical layers of media and content menus. This session will explore the benefits of motion control and in-air pointing for common uses on TVs and next-gen devices, such as navigation, text entry and casual gaming. It will also compare contending technologies that enable pointer-based controls, including touchpad, camera-based and in-air pointing motion technology.

    Speakers
    Founder, CEO & Chairman | Hillcrest Labs | Daniel S. Simpkins...


    Type Interactive, Solo
    Hashtag #sxsw #Potn4Motn
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP8501


11:00am

Fast CSS: How Browsers Lay Out Web Pages

11:00am

UX Smackdown! User Testing Techniques in the Ring

12:30pm

CSS.next: Current Experiments, CSS4 and the Future

12:30pm

High On Line: Applying Psychology to Web Design

3:30pm

SSO (Single Sign On): Why Does It Suck So Often?

3:30pm

White Space: Shaping Nothing for Clean Design

    Get a copy of David Kadavy's best-selling book, Design for Hackers: Reverse-Engineering Beauty. RSVP here on sched.org before March 9th, and come to the talk to see if you've been selected. David will announce winners at the end of his talk. The more people who RSVP, the more books he'll give away, so don't be afraid to tell your friends.

    There is little compliment for a design greater than saying that it "looks clean." But clean design is much more than just a look. To make a clean design, you have to know how to communicate clearly by using white space wisely. In this solo presentation, David Kadavy, author of the #18 Amazon best-seller "Design for Hackers: Reverse-Engineering Beauty," breaks down the invisible forces that shape white space and make a design look "clean." Using fascinating examples that have explained mysteries such as "Why You Hate Comic Sans," Mr. Kadavy illuminates how geometry, typography, and the grid all work together to shape white space, communicate clearly, and create clean design.



    Speakers
    Pres | Kadavy Inc | David Kadavy is author of "Design for Hackers...


    Type Interactive, Solo
    Hashtag #sxsw #white
    Theme Design and Development
    Level Intermediate
    Info Y
    Website http://schedule.sxsw.com/2012/events/event_IAP9374


5:00pm

A Brief History of the Complete Redesign of Google

5:00pm

Go Forth & Make Awesomeness: Core Values & Action
 
 

9:30am

Bootcamp for a UX Team of None

9:30am

Maps of Time: Data As Narrative
    What's the relationship between visualized data and the story we want to tell? Living in the eternal now, surrounded by our tweets, facebook posts and other copious amounts of social and highly personalized information, we forget the importance of history and historical reasoning and influence in our work. Which events were the most important in my last year or decade of tweets? How would I know? What would a map of time look like, fashioned out of the data? How would one map one's own life? In this panel, a mix of academics, news media professionals and narrative tool developers talk about how to turn data into maps of time. Together we will go on a journey to understand and visualize time, history and context, to reason about what it means to gather and express collective history.

    Speakers
    Interactive Developer | Guardian News and Media | Alex is an...

    Founder | Hacks/Hackers | Burt Herman is co-founder of Storify...

    PhD Candidate | MIT Media Lab | Drew Harry is a fourth year PhD...

    Research Scientist | Visual Communication Lab At Ibm Research...

    Knight-Mozilla Fellow | Scraperwiki | A journalist by training...


    Type Interactive, Panel
    Hashtag #sxsw #timeMap
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP13159


11:00am

Principles and Practices for Privacy by Design

11:00am

Shut Up & Draw: A Non-Artist Way to Think Visually

12:30pm

Avoiding Bullshit Personas: A Case Study
    Bad personas can make your skin crawl. The ones that offer no real insight into an audience and play make-believe with random facts are not useful in any context. Good personas theoretically inspire and guide innovation, but like any good story, it's difficult to create relatable characters. This session outlines a project where we developed five nameless personas for lynda.com.Our method uses no names, psychology, or broad habits. The philosopher Harry Frankfurt explained, "it is impossible for someone to lie unless he thinks he knows the truth. Producing bullshit requires no such conviction." We removed the things that didn't matter even if they were true from our personas. We communicated the major distinctions across the personas so lynda.com could immediately understand the lifetime value of their site to customers. In this session, we go over how we identified and eliminated the B.S. that creeps into personas, and how we made a video instead of the traditional paper approach.

    Speakers
    Sr UX Researcher | lynda.com | Jill Christ is a Senior UX Researcher...

    UX Researcher & Designer | Bolt/Peters | Stephanie is an expert...


    Type Interactive, Dual
    Hashtag #sxsw #BSpersonas
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP12363


12:30pm

Data Vis Is Dead, Long Live Data Vis!

3:30pm

Intent & Impact: How Visualization Makes a Change
    The rising amount of data exhaust of the past years has created the need for more and better tools to analyze what lies within this massive amount of raw material. Visualization leveraging the human cognition proves to be an invaluable tool to explore, digest, analyze and communicate the information. We reveal patterns, trends, relations or dependencies that were buried before. But, what happens after we have created such an elaborate and powerful visualization and released it to the world? How does the it affect the beholder? How does it help shaping his opinions or even changing his behavior? Because, at the end of the day, visualization is simply a means to an end — a tool to achieve a bigger goal. We have agreed that visualization as an instrument for analysis and communication works. Now, let's answer the question how visualization can make an actual impact on education, economics, politics, society and the digital revolution.

    Speakers
    Founder | Visualizing.org | Adam Bly founded Seed, ScienceBlogs...

    Co Founder & VP of Prod | Visual.ly | Adam Breckler brings 10...

    Managing Dir | Interactive Things | Benjamin is User Experience...

    Truth & Beauty Operator | Moritz.Stefaner.eu | Moritz Stefaner...

    Information Design Dir | JESS3 | Born on St Helena Island, in...

    CMO | Visual.ly


    Type Interactive, Panel
    Hashtag #sxsw #VisImpact
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP9587


3:30pm

Prototype vs. Sim: Validating Software & UX Design

    How much smoke and mirrors does it take to validate interaction models during the software design process? When do you have to stop faking it and start making it? How do you handle the traps of realistic demos slipping into production or permanent beta? Simulation, spike, proof-of-concept, interactive demo, prototype, and other artifacts often come with loose definitions and inflated expectations or lose their primary purpose during collaborative software design and realization. Design technology experts from frog who regularly push and pull on the boundaries of art and science will define bounds and discuss challenges, opportunities, risks, and rewards of going too far in real code during design or not going far enough. Topics will include defining needs and socializing intent for code-driven design assets across stakeholders, balancing speed and fidelity during interaction design, and understanding where early target platform development best informs and validates design.

    Speakers
    Principal Design Technologist | frog design | Principal Technologist...

    Sr Principal Design Technologist | frog design | Every March...

    Exec Technology Dir | frog | Executive Technology Director at...


    Type Interactive, Panel
    Hashtag #sxsw #frogsxswi
    Theme Design and Development
    Level Advanced
    Website http://schedule.sxsw.com/2012/events/event_IAP10104


5:00pm

Don’t Build a Power Glove: Talk to Your Users

    “Throw away your joysticks, kids,” began the 1989 article of “Design News” praising that year’s must-have Christmas accessory: the Power Glove. At the time it seemed as if traditional video game controllers would soon be a thing of the past.But the Power Glove was anything but a success. While it was a design and technology coup, coolness is unfortunately a poor metric for product success. What the Power Glove lacked was customer insight. During the technology and design crunch nobody stopped to ask, “How is this device for playing games? Do people want to use it?” Thus, the teams rushed blindly into building the wrong thing.Customer insight is the most critical piece of the application and software creation process. You can build something sweet, but if nobody uses it you’re left with little more than a colossal waste of time, effort and money. On the flip side, customer insight applied to the process can result in more customers, increased market share and a better ROI.

    Speakers
    Lead Experience Planner | EffectiveUI | RJ Owen is Lead Experience...


    Type Interactive, Solo
    Hashtag #sxsw #NoPwrGlv
    Theme Design and Development
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_IAP12241


5:00pm

What WebGL Will Mean for the Web
 
 

9:30am

The Right Tool for the Job: Native or Mobile Web?

9:30am

What Left 4 Dead Can Teach Us About Kids Games
    When creating games for children game designers often work in a vacuum. As adults, we are far removed from the developing cognitive and motor skills that are a hallmark of a growing child. Meanwhile, game dev resources tend to gloss over information on developing games for kids, often implying that the younger the child, the bigger the buttons and the shorter the words. Children, especially those under twelve, have a unique set of cognitive and physical challenges that developers must understand in order to make truly engaging games for children.In this session, we’ll cover game ideas that are developmentally appropriate for children. But this isn’t an average list of game mechanics. We’ll challenge designers to delve into their own grown-up media library to find new inspiration for all their design projects. By the time it’s all said and done, attendees will have ideas on how Left 4 Dead, FourSquare, Plants vs Zombies, and even Words with Friends can inspire great kids games.

    Speakers
    Creative Director | No Crusts Interactive | Anne is a writer...

    Pres & Founder | No Crusts Interactive | Dr. Carla Engelbrecht...


    Type Interactive, Dual
    Hashtag #sxsw #Left4Kids
    Theme Design and Development
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_IAP9851


11:00am

Agile Apps: Effective Mobile & Native Development
    As the rise of iOS, Android, and the Mac App Store brings more web developers into the world of native applications can our existing processes and best practices survive the transition? How can we release early and often in an environment where each update must pass through a review process? How do we aggressively refactor code when outdated clients must be supported? Can we iterate efficiently on features when design changes require more than a stylesheet update? A group of experienced web, mobile, and native app designers and developers will discuss our experiences working on native applications. We will explain what unexpected challenges we encountered coming from a web background, what strategies have helped us design and develop native applications, what did not work, and what we should learn from experienced native application developers.

    Speakers
    Dir, Mobile Technology | Pivotal Labs

    CTO & Co-Founder | Hyperspace | Amanda Wixted is the co-founder...

    Prod Designer | Quora | Anne Halsall is a product designer at...

    Sr Software Engineer | Carbon Five | Jonah is a developer at...

    Dir of Design | GitHub | Kyle Neath is something like a designer...


    Type Interactive, Panel
    Hashtag #sxsw #agileapps
    Theme Design and Development
    Level Advanced
    Website http://schedule.sxsw.com/2012/events/event_IAP10625


11:00am

Lie to Me: CSS3 Demystified by Haakon Wium Lie

12:30pm

Breaking Down Walls, a Decentralised Social Web?

12:30pm

Mobile Privacy: Developer Kits & Tips

3:30pm

DIY Mobile Usability Testing

    Usability testing is an interaction designer’s bread and butter, but applying it to the study of mobile applications and websites brings considerable challenges. Which device should we use for testing? Can we use an emulator? How do we prototype for mobile? Can we just recycle the tasks we use for desktop software tests? Do we test in the lab or in the wild? How do we record screen, fingers and facial expressions?
    We don’t intend to answer all those questions in just one session: that would be madness! We’ll focus instead on the last one.
    Follow us in our quest to set up a mobile usability testing environment on a tight budget. We’ll show you how others do it. We’ll roam around electronics and professional video stores searching for brackets and webcams. We’ll put our DIY skills to the test and waste a lot of silicon trying to build our mobile recording device. We’ll scour the Internet for free software, and we’ll finish off building the lab and running a usability test in front of your eyes.
    If we can do it, so can you! You’ll come out of this session knowing exactly what you need to do to run and record usability tests with mobile devices.

    Speakers
    Interaction Designer | Open Source Technology Center (Intel...

    Packet Core Engineer | Nokia Siemens Networks | During the day...


    Type Interactive, Dual
    Hashtag #sxsw #diymut
    Theme Design and Development
    Level Advanced
    Website http://schedule.sxsw.com/2012/events/event_IAP13504


3:30pm

Freakin' Fast Cassandra: How Do They Do It?

5:00pm

JavaScript Performance MythBusters™ (via JSPerf)

5:00pm

Scaling to Infinity: Dealing with Rocket Growth
 

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