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Filter: film
 

11:00am

Entertainment After Transmedia
    Saturday March 10, 2012 11:00am - 12:00pm @ Austin Convention Center (Room 13AB) (500 E Cesar Chavez St., Austin, TX 78701)
    As all media becomes increasingly digital, the term ‘transmedia’ may prove as temporary as ‘multimedia’. However, entertainment after transmedia will be built on the currently-emerging best practices of transmedia storytelling, only pushed even further. ENTERTAINMENT AFTER TRANSMEDIA is a workshop where executives from Microsoft Studios, Random House, and Blacklight will focus on methods for applying transmedia strategies when franchise planning ­– a real-world conversation about how different industries are embracing transmedia storytelling, with tips for preparing and executing a transmedia property. For creators, the workshop will cover how some general customs of transmedia storytelling can be applied to fictional universes, regardless of platform, for transmedia and beyond.

    Speakers
    Lead Narrative Producer | Microsoft | Geoffrey Long is a media...

    Assoc Publisher & Dir Creative Dev, Del Rey/Random House Worlds...

    Founder & CEO | Blacklight Transmedia | Zak Kadison, Founder...


    Type Film, Workshop
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_FP990325


12:30pm

Warp"ed Filmmaking - More Execution, Less Budget

2:00pm

Rewards! Emotions! Design with the Brain in Mind

3:30pm

Tough Love: Why You're Still Not Festival Ready
    Saturday March 10, 2012 3:30pm - 4:30pm @ Austin Convention Center (Room 13AB) (500 E Cesar Chavez St., Austin, TX 78701)
    In today’s jam-packed independent film marketplace, it is not enough anymore to just show up and look pretty. Talent and a good hairdo alone will only get you so far.

    What strategies, communication techniques, and tricks can savvy filmmakers and producers utilize to help their films stand out to festival programmers upon submission and to audiences once accepted? Is there more to do than just make the best film possible?

    Join us for some straight talk and tough love focused on helping you discover the most creative and effective ways to get noticed by key industry, audiences and critics. Panel will include live pitching from select audience members and analysis by our crackerjack team of filmmakers and tastemakers who will share advice and best practices to ensure you and your film are fully prepared to connect with audiences (other than your adoring Nana!)

    Speakers
    Deputy Dir & Head of Programming | IFP

    Film Dir & Author | Hybrid Cinema | Named one of “10 Digital...

    Program Mgr | IFP | Rose Vincelli is the Program Manager for...

    Dir | PAVILION | Tim Sutton is a filmmaker, educator and founding...


    Type Film, Workshop
    Hashtag #sxsw #toughlove
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_FP990217


5:00pm

Beyond The 1 Sheet - Pen to Paper Returns
    Saturday March 10, 2012 5:00pm - 6:00pm @ Austin Convention Center (Room 13AB) (500 E Cesar Chavez St., Austin, TX 78701)
    Following the success of last years 'From Pen To Paper', AllCity presents award winning UK film distributor Momentum Pictures in the sequel; Beyond The 1 Sheet. Attendees will once again join forces in a brainstorm with the creative team from AllCity but this year will benefit from the knowledge and insights of one of the UK's most successful film distributors. Using a hypothetical brief set by Momentum, the room will be asked to create an alternative marketing strategy to run alongside the main 1 Sheet campaign. From print and online to guerrilla and PR marketing we will discuss, explore and develop ideas that will create a memorable marketing campaign beyond the 1 Sheet. These ideas will be sketched up during the workshop in real time and critiqued at the end of the session. Chosen ideas will then be mocked up by the AllCity Studio at a later date.

    Speakers
    Creative Dir | AllCity Media | Charlie is the Creative Director...

    Theatrical Mktg Mgr | Momentum Pictures UK | Hannah holds the...

    Lin is a junior Art Director in the Creative Advertising Sequence...


    Type Film, Workshop
    Hashtag #sxsw #beyondall
    Level Intermediate
    Website http://schedule.sxsw.com/2012/events/event_FP100015


 
 

11:00am

Putting a Carbon Footprint in Your Production Bid

12:30pm

Harnessing the Crowd - Internet Funding 101

12:30pm

Jeffrey Tambor's Acting Workshop

2:00pm

Color Me Correct: Filmmaker's & Color Correction

3:30pm

Welcome to the Pitching Palace

5:00pm

Relevance of Metadata: Film Discovery and Profit
 
 

11:00am

Sony in 35mm: Options and Applications

12:30pm

The Power of Super 8 Film

2:00pm

Tweaking Your Living Room to Director Standards

3:30pm

WTFair Use?! An Interactive Fair-Use Workshop

5:00pm

In The Cut: Editing a Killer Feature Sample
 
 

11:00am

The Not So Sexy Side Of Music For Film & TV
    Tuesday March 13, 2012 11:00am - 12:00pm @ Austin Convention Center (Room 13AB) (500 E Cesar Chavez St., Austin, TX 78701)
    You have songs in your film that you need to license, but you have no idea how to get a quote, who to ask, and where to go. Sound familiar? Nowadays, independent filmmakers have to wear many hats, and understanding the basics of music licensing are a must. Whether you are submitting a project to festivals, streaming online or seeking distribution, music clearance is essential (YES, even if the artist says it’s OK).

    In the world of licensing music for Film & TV, the sexy side, or creative side, seems to get a lot of the attention whereas the not-so-sexy side, or the business side, is somewhat daunting and unfamiliar. This panel will focus on making the business side of music in film more sexy and appealing. The panelists will discuss the many issues that one can encounter when clearing and licensing music, including: best practices to follow, avoiding disputes, resolving misunderstandings and possible legal action, and all of the paperwork required for your deliverables package.

    Speakers
    Music Supervisor | Hear It-Clear It Music Supervision | Dominique...

    Music Supervisor | PostHaste Music

    Business Affairs | Baldillo Music | Mark practiced law in California...


    Type Film, Workshop
    Hashtag #sxsw #NotSoSexy
    Level Advanced
    Website http://schedule.sxsw.com/2012/events/event_FP8596


12:30pm

The World is Watching: An Int'l Sales Workshop

2:00pm

When Filmmakers Meet Interactive Teams

3:30pm

Selling the Stories: The Art of The Trailer
    Tuesday March 13, 2012 3:30pm - 4:30pm @ Austin Convention Center (Room 13AB) (500 E Cesar Chavez St., Austin, TX 78701)
    Trailers are a unique form of advertising. The product is not a car or a shampoo. It's a story. And sometimes, that's a huge problem.

    Drawing on two decades of experience, Mark Woollen, creator of trailers from Schindler’s List to The Social Network, and Myles Bender, Senior Vice President of Creative Advertising for Focus Features, will examine how audiovisual advertising persuades consumers to see specialty films.

    When a film has a complicated plot or explores a subject matter with limited commercial appeal, creating a trailer that conveys enough narrative and emotional content to attract ticket-buyers is a challenge. With the presentation of case studies, this workshop will show you how studios have convinced movie-goers to see films that lack obvious marketing hooks.

    The presenters will also reflect on experiences that have shaped their careers, and share advice on making a living, and trying not to lose your mind, in the trailer game.

    Speakers
    Creative Dir | i-Trailers | Mark Woollen has created movie trailers...

    Sr VP, Creative Advertising | Focus Features | Myles Bender is...


    Type Film, Workshop
    Hashtag #sxsw #Trailer
    Level Beginner
    Website http://schedule.sxsw.com/2012/events/event_FP990335


 
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  • SXSW Interactive Conference
  • SXSW Film Conference + Screenings
  • SXSW Music Conference
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