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VP Dir of Research & Analytics Saatchi & Saatchi NY Becky Wang has worked in storytelling via data, media, and technology for the last decade+ in tech start-ups, finance, government, and the film/TV business. Currently, she leads the research and analytics practice at Saatchi & Saatchi NY and look for patterns in data to tell a story. In previous lives, she has overseen sales, channel/partner development, and US operations and digital product development for business media, film, TV, and social media. Yes, she reads. A lot.
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