VP, Direct To Consumer Mktg
Warner Bros
Michele Edelman is the Vice President of Direct to Consumer Marketing for Warner Bros. Studios in the Home Entertainment Group. In this ‘next-new’ dynamic position Michele oversees marketing for all the 'To Consumer' initiatives available today as a result of the changing technological landscapes and direct relationships with consumers. An 11-year officer at Warner Bros., Michele most recently spent 10 of those as VP, WW Marketing, Programming and Acquisitions for Warner Bros. Digital Distribution. In her role she oversaw all worldwide marketing efforts for Warner Bros.’ and content partner product distribution over existing, new and emerging digital platforms, including pay-per-view, electronic sell-through, transactional and subscription video-on-demand, wireless and manufacturing-on-demand. Ms. Edelman received a BA from The University of Rhode Island and is also a graduate of the Tuck Executive Program at Dartmouth College, TEP Class of 2010. She sits on the Executive Advisory Board for the Harrington School of Communications and most recently she was elected to the National Board of Directors for GLAAD. She is an active member of numerous industry organizations and is a recipient of multiple awards including the 2011 URI Dean’s List Distinguished Achievement Award, CTAM’s Rainmaker Award, the 2010 CTAM Chairman’s Award and CableFax’s 2010 Top 100 Powerlist of Executives.