Lead Experience Planner
EffectiveUI
RJ Owen is Lead Experience Planner at EffectiveUI, focusing on customer insight work including ethnographic research, design validation, co-creation exercises and expert design. In this role, he runs a variety of research methods to gain qualitative insight into a user’s needs and desires, and validates designs by performing user testing. He brainstorms with clients to invent new designs, and works with the interaction design team to actually design the application. RJ also plans the engagement, produces CI deliverables and presents them to clients.