SXSW 2012

Rocky Rivera is a Hip-Hop journalist by day, MC by night, who found international acclaim by winning a Contributing Editor position on MTV's docu-series "I'm From Rolling Stone" in 2007. After lacking inspiration in the literary world, she decided to finally pursue Hip-Hop as a participant, not only as an observer, and began to fill the void with thought-provoking music that you can dance to. A dynamic perfomer, her all-lady crew consisting of DJ Roza and emcee Irie Eyez display a daringly different side of Hip Hop you have to experience to believe. Noted music critic Jeff Chang, author of Can’t Stop, Won’t Stop: A History of the Hip Hop Generation writes “My whole career has been about getting people to hear the stories that need to be heard, and I think her story really needs to be heard.”