SXSW 2012

Even the data's bigger in Texas.
Carnegie Mellon University's H. John Heinz III College invites you to network with us during SXSW 2012 and learn about our research and education initiatives strategically positioned at the intersection of information systems and entertainment industry management.

Data Talk, Music & Food -- Enjoy an open bar, Texas-syle dinner, and conversation with marketing executives and big data experts from CMU, PepsiCo, the Pittsburgh Technology Council, R/GA, and Thomson Reuters. In addition, CMU Professor Ari Lightman will moderate a panel on the impact big data analysis has on developing winning marketing strategies.

The event will culminate with a performance by the uniquely entertaining Austin band The White Ghost Shivers, a six-piece amalgam of blues, hillbilly swing, country and jazz.

Request an invitation by March 1st: http://www.heinz.cmu.edu/bigdatablowout/invite-request.html